1st RUSSIAN-
GERMAN
CREATIVE
INDUSTRIES FORUM

I. DEUTSCH-RUSSISCHES KREATIV-WIRTSCHAFTS- FORUM
3–4/11/2017
Мoscow/Moskau
DI Telegraph
Participation is free on advance registration
The ART-WERK 2017 Forum will be held from 3rd to 4th November 2017 in Moscow at the DI Telegraph and will be the first communication platform for exchange of experience between representatives of creative industries in Russia and Germany.


PURPOSE OF THE FORUM


Interaction between Russian and German representatives of creative industries and recognition of the importance of the creative sector in the economic and infrastructural city development in order to realize its full potential.
PROGRAM

Within the framework of panel discussions, workshops and presentations, leading experts, entrepreneurs, officials, researchers from Russia and Germany will share their most successful practices.

Berlin, Leipzig, Mannheim and Dusseldorf will present their infrastructure projects: these four cities are purposefully establishing attractive conditions for the development of creative economy.

Among the Russian participants ART-WERK 2017 will feature well-known publishers, music producers, urbanists and creators of creative clusters, as well as the winners of Creative Business Cup Russia 2017 - the authors of the most unique and promising business ideas in the field of creative economy.
SCHEDULE
Friday, NOVEMBER 3

MAIN STAGE
10:00-11:00 - Registration of participants
11:00-11:30 - Forum opening, Keynote Speech
Evgeny Dridze, Deputy Head, Department of Foreign Economic and International Relations, City of Moscow
Hubert Knirsch, Head of Policy Department, Embassy of Germany in Moscow
Alexej Knelz, Director, Department of Communications, Russian-German Foreign Trade Chamber
Mirko Hempel
, Director, Friedrich Ebert Foundation in Moscow
Ekaterina Sachkova, Director, Creative Industries agency
Elena Zelentsova, Vice-President, Director of Urban Development, Skolkovo Foundation.
11:30-13:00 - Panel discussion: Export potential of creative industries in Russia and Germany
The global sector of creative industries is going through a boom. According to Alexey Kudrin, creative industries are generating new services and were growing at 14% per year even during the crisis. The creative sector accounts for 3%-8% of the economy, while its share in the national GDP stands at 5-9%. In Russia, the sector has been developing sporadically, but it still has a strong export potential and can be used to project a positive national image in the world. Panelists will discuss the industry's export potential using several real-life examples.


Discussion points:


  • Developing creative economy as a way to boost competitiveness of individual regions and countries
  • Creative economy as a soft power instrument
  • Creative economy in Germany: export quotas and industry internationalization strategy
  • The state's role in supporting entrepreneurs and startups considering a push towards the global market

Moderated by Elena Zelentsova, Vice-President, Director of Urban Development, Skolkovo Foundation.

Preliminary list of panelists:

Alexey Gospodarev, Director, Department for Foreign Economic Relations, Ministry of Industry and Trade of the Russian Federation
Nils Schmid, a member of the Bundestag, Minister of Finance and Economic Affairs in resignation, Federal State of Baden-Württemberg
Peter Kurz, Mayor of Mannheim, Germany
Mikhail Mamonov, Managing Director for International Trade, Russian Export Center (REC)
Irina Mastusova, Executive Director, Russian Animated Film Association
Alexander Knobel, Director, International College of Economics and Finance, All-Russian Academy of Foreign Trade of the Ministry of Economic Development of the Russian Federation


Section partner – Center for Strategic Research (CSR)

13:20-14:50 - Panel discussion: The magic of numbers: economic significance of creative industries in Russia and Germany
Creative industries are becoming future drivers of economic, urban and social development. In 2015 in Germany, this sector generated €65.5 billion in gross value added. By this indicator, it took fourth place overtaking the power and chemical industries. In Russia, creative industries have a very strong development potential, and during this session panelists will focus on the economic potential of the industry using some specific examples.

Discussion points:

  • Terminology: what do we mean by "creative economy»?
  • Relative share of creative economy (CE) in GDP. Contribution of CI to economic growth and job creation.
  • Statistical data collection and analysis in Germany.
  • Creative capital index of the Russian cities.
  • Development of creative industries in Russia and Germany: support mechanisms at a regional and federal level.
  • Support for individual and small entrepreneurs.

Moderated by Artem Gerasimenko, expert of the Center for Strategic Research (CSR)

Preliminary list of panelists:

Jörg Ohnemus, Deputy Head of a research project, Center for European Economic Research (ZEW), Mannheim
Lars Terlinden, Director, Expert Center for Creative Industries and Economy of Culture, Department of Economic Development, Düsseldorf
Denis Shchukin, Head of «Calvert Forum», Calvert 22
Natalya Trunova, Head of Spatial Development stream, Center for Strategic Research
Grigory Stepanov, Chairman of the Management Board, Novgorod Foundation for Small Business Support


Section partner – Center for Strategic Research (CSR)
15:00-16:30 - Panel discussion: How creative industries are changing German and Russian cities
Successful cities of today can be hardly imagined without a unique set of modern artistic and hi-tech businesses, as well as a rich cultural milieu. Creative industries and culture can serve both as a magnet for tourists and highly skilled professionals and an effective tool for urban development and the resolution of social issues.

Building an eco-system for creative businesses is an objective that many cities in various countries have been setting their sights on already for a long time. Among them are Mannheim, Leipzig and Berlin, as they have made supporting creative industries an integral part of their development strategies.

Recently, Russia has also seen a budding interest in creative entrepreneurship, viewed as a tool for the transformation of public spaces. This is being accompanied by simultaneous development of support mechanisms for creative industries.

Discussion points:

  • What role do creative industries play in the development of public spaces?
  • How can we use creative industries to revitalize distressed neighborhoods?
  • What role do creative economy and culture play in improving city residents' quality of life?
  • What kind of spaces and conditions are needed to ensure rapid growth of creative businesses?
Moderated by Vera Leonova, deputy dean, Vysokovsky Graduate School of Urbanism, Higher School of Economics

Preliminary list of panelists:

Peter Kurz, Mayor of Mannheim, Germany
Christian Rost, Head of the Saxon Center for the Economics of Culture and Creative Industries
Alexey Muratov, partner, Strelka design bureau
Elena Zelentsova, Vice-President, Director of Urban Development, Skolkovo Foundation
Evgeniya Arefyeva, Head of the Department of Economic Analysis and Research, Institute of Spatial Planning Urbanica
Petr Kudryavtsev, Citymakers bureau, developer of the ArtKvartal project, creator of the ЕМА concept (tbc)


Section partner – Union of Moscow Architects (UMA)
17:00-18:30 - Panel discussion: Music industry. Commercial track record of a new culture
Festivals, new educational formats, club parties are the elements shaping the cultural identity of modern-day cities.

This panel discussion will focus on the economic importance of music business and the creation of a new artistic culture that can generate creative initiatives affecting the economic attractiveness of cities.

Moderated by Nairi Simonyan, main producer at Main In Main communications agency and Synthposium Festival.

Panelists:

Udo Dahmen
, Director, Pop Academy of Baden-Württemberg, Vice-President of the German Music Council.
Pavel Kamakin, founder of the largest Russian booking agency UMC, art-director of 16 Tons club.
Robin Ebinger, Founder and Marketing Director, Cosmopop event-agency, founder of Time Warp Festival.
Andrei Algoritmik, founder of Powerhouse Moscow club and a vinyl pressing plant Semikols Record Pressing.
Martin Eyerer, DJ, producer, co-founder and managing partner at Riverside Studios and Haus of Berlin project.
Sergey Kormadenkov, interaction-designer of interactive music site Playtronica.


Section partner – Main In Main communications agency
19:00-22:00 - Creative Talks @ ART-WERK 2017 / Evening of TED-style presentations
Eight entrepreneurs from Germany and Russia straddling both design and technology, representing architecture, urban development, music and movie-making industries, will make TED-style presentations about their business ideas and their execution in both countries, as well as share thoughts on

  • How to combine artistic endeavors with the need to be market-centered
  • How not to be afraid of failures
  • Why creative industries are the way of the future
  • Why design in the future is impossible without technologies and vice versa

Moderated by Vadim Kovalev, First Deputy CEO, Managers Association.

List of panelists:

Martin Eyerer - DJ, producer, co-founder and managing partner at Riverside Studios and Haus of Berlin project.
Ilya Sobol - inventor, entrepreneur, idea execution specialist, expert in the field of personal digital manufacturing technologies. Founder of Izobrulo inventors' bureau, curator of Object Design/Design of the Future academic stream at the Design School, Higher School of Economics.
Philipp Kohl, producer, director, musician and creative writer from Mannheim, co-founder of GALLION film label.
Wulf Kramer, architect, urban specialist, social innovator, founder of Yalla Yalla! studio from Mannheim.
Mariya Larina, co-founder and CEO, Legato Sports Architecture
Anja Herzog, director, TNC Group creative agency, Leipzig
Oleg Pitetsky, head of Svechenie bureau, a finalist of the Creative Business Cup Russia 2017
Vasiliy Perfiliev, founder of toy design-studio SHUSHA, winner of the Creative Business Cup Russia 2015
Friday, NOVEMBER 3

STUDIO
13:20-14:50 - Open round table: Who and in what way is developing creative industries in Russia?
Creative industries represent both an innovative economy sector contributing to the economic growth and social development of territories, and sustainable artistic projects based on creative, intellectual components. Developing creative businesses in a given nation or a region implies an overlap of interests of various governmental agencies, organizations and communities. Such challenge can be addressed only through concerted systemic efforts by all stakeholders.

Unlike many other countries, Russia is presently lacking a specialized state program for the support of creative industries. However, there are successful educational, research and infrastructure projects currently underway that are already now providing support to creative business development.

Discussion will focus on the pressing issues of creative industries development in Russia. Participants – representatives of the public sector, cultural markets and scientific community – will discuss who is contributing to the development of creative industries already today, what needs they are catering to and how they are advancing their agendas.

Discussion points:

  • What institutions supporting creative industries are there in Russia? What "players" are in short supply in this market?
  • What support mechanisms for creative industries are most needed in Russia?
  • What is the proportion of state and private investments in the development of creative industries?
  • What state policy model in this area would be the most effective one for Russia?

Moderated by Ekaterina Sachkova, Director, Creative Industries agency

Participants:

Elena Melvil, Director, ZIL Cultural Center, lecturer of the Master's Degree course on Creative Industries, Moscow School of Social and Economic Sciences
Mariya Ulyanova, track manager, head of Ecosystem Development stream at GenerationS accelerator, RVC
Tatyana Ivshina, Executive Director, Ulyanovsk – Capital of Culture Foundation
Jens Hildebrandt, Deputy Director, Friedrich Ebert Foundation in Moscow
17:00-18:30 - Workshop: Transforming traditional industry towns into creative industry centers: Mannheim and Leipzig strategies
Mannheim is an industrial center and home to such inventions, as bicycle, electric lift and tractor. At the end of the 80s, with the advent of the post-industrial era, the city made a conscious decision in favor of a new development strategy placing emphasis on creative industries and music. In 2004, UNESCO instituted Creative Cities Network, a list of the most inspiring places on earth, and Mannheim joined their ranks as a "city of music". Musical environment here is a driving force behind cultural, economic and educational policies of the city. This has helped to turn the city into a "place of power" with an enormous concentration of creative startups in various fields.

By the mid-20th century, Leipzig had established itself as a center of printing, agricultural engineering and the textile industry. However, following the unification of Germany, industrial sites had been abandoned and spent long time waiting for new owners to come and reclaim them. Starting from the 2000s, Leipzig, a city traditionally famed for its well-developed printing and book trade business (partly thanks to the large-scale Leipzig Book Fair taking place every year), has been attracting an increasing number of young and promising creative industry professionals. Over the past 10-15 years, former factories in the eastern part of town have been transformed into creative clusters, and Leipzig has become known as a "new Berlin" – a center of gravity for young people and creative startups.

Matthias Rauch and Christian Rost, who are actively involved in the development of creative industries in their respective cities, will talk about strategies they are pursuing and share the results of their activities using some real-life examples.

Panelists:

Matthias Rauch, Director, Department of Creative Urban Development, Startup Mannheim
Christian Rost, Head of the Saxon Center for the Economics of Culture and Creative Industries


Working language: English, simultaneous interpretation provided
10:00 – 19:00 - Russian-German Exhibition of Creative Projects
Saturday, NOVEMBER 4

MAIN STAGE
12:00-13:30 - Panel discussion: Creative cluster: what are the benefits for the city, businesses and the professional community of creative industry entrepreneurs?
Creative cluster is a product of the post-industrial era that has spawned a large number of abandoned industrial sites which, especially in larger cities, have become a point of attraction for the creative class.

In places like Berlin and Leipzig, this trend has set off a rapid growth in creative industries which have come to replace the old traditional ones.

Now, on the back of the growing popularity of such cities and ever increasing competition for available space, creative professionals are finding it increasingly hard to secure fitting premises for offices and creative endeavors.

At this point, the issue of market competitiveness of a creative cluster concept and its benefits for economy, urban development and quality of life is becoming particularly relevant. In megacities, like Moscow, where every little parcel of land is as precious as gold, this problem is taking on a heightened poignancy.

Discussion points:

  • What creative cluster concepts exist in Russia and Germany?
  • Can creative clusters survive without the support of city authorities?
  • How can creative clusters benefit the city?

Moderated by Elena Petukhova, special project manager, Union of Moscow Architects

Preliminary list of panelists:

Matthias Rauch, Director, Department of Creative Urban Development, Startup Mannheim
Christian Rost, Head of the Saxon Center for the Economics of Culture and Creative Industries
Elena Melvil, Director, ZIL Cultural Center
Sofya Trotsenko, Director, Winzavod Contemporary Art Center
Mariya Uvarova, CEO, DI Telegraph (tbc)


Section partner – Union of Moscow Architects (UMA)
14:00-15:30 - Panel discussion: Fashion industry in Russia and Germany: from a unique idea to a successful startup
The Fashion segment is currently drawing a lot of young entrepreneurs. Making your own brand is more than just a way to make money. Brand reflects a philosophy and young designers are keen to bring their ideas to the audience. They are becoming agents of urban change by changing our life style and attitudes to fashion. This said, a creative concept alone will not suffice. It is important to formulate a business-model and find mechanisms to support and promote a new brand. Specialized training programs focusing on the fashion industry can help achieve these goals.

Discussion points:

  • What are the global fashion trends observable today (conscious consumption, fashion & IT, etc.)?
  • What tools of support are available to young entrepreneurs in Russia and Germany?
  • How does fashion education work: from theory to practice?
  • How does fashion change our attitude to every-day things and social issues?
  • How to raise investments for a startup?

Moderated by - tba

Preliminary list of panelists:

Sema Gedik and Jan Siegel, design-project "On an equal footing", Berlin;
Valeriya Nicoletti, Berlin Kreativ Kollektiv;
Alexander Tsygankov, Charity Shop;
Anna Chernykh and Vladimir Tilinin, Fashion Design educational course, British Higher School of Art and Design;
Olga Johnston-Antonova, Circular Fashion Russia.
Lars Terlinden, Expert Center for Creative Industries and Economy of Culture, Department of Economic Development, Düsseldorf
16:00-17:30 - Panel discussion: Creative industries education: what does the city want?
When it comes to artistic occupations, most us imagine classical schooling in music, fine arts, theater, dance, cinema, creative writing. Today, however, culture and arts cannot exist and develop successfully without the assistance from specialists of applied professions, such designers, art-managers, producers, copywriters. These skills are very much sought-after in the labor market. Unfortunately, creative talent does not guarantee success. Without practical knowledge, which is becoming increasingly requisite in the rapidly developing creative industries market, talent may be left unrealized. Therefore, educational establishments have a task of preparing their students for what the modern city is expecting from them. A city is not limited to spectators. It also includes clients, competing fellow artists and large companies looking for creative solutions and concepts.

During this panel discussion, we will talk about how creative industries education programs are adapting to the new urban environment and what kind of challenges educational institutions are encountering today.

Moderated by Alexander Arkhangelskiy, literary scholar, television host, professor at the Higher School of Economics (tbc)

Preliminary list of panelists:

Udo Dahmen, Director, Pop Academy of Baden-Württemberg, Vice-President of the German Music Council
Anastasiya Butrym, Director, British Higher School of Art and Design
Ekaterina Kalachikova, Head of the Directorate for Culture and Arts Education Programs, Department of Culture, City of Moscow
Dmitry Karpov, academic partner, Bang Bang Education (tbc)
Vasiliy Lebedev, Founder and Director, IKRA School (tbc)


Section partner – Directorate for Culture and Arts Education Programs, Department of Culture of the City of Moscow
18:00-19:30 - Panel discussion: Brand integration into cultural events – advertising strategy of the future?
Every year, cultural events industry in any modern large city is adding ever new formats and experimental projects, fusing culture, arts and event marketing, bringing together brands and creative artists from various areas.

Prominent representatives of the industry from Russia and Germany will discuss how to get brands on board in city cultural events.

Discussion points:

  • What are the existing formats allowing for the interplay between cultural events and brands?
  • How to expertly integrate various brands on site and keep the event's concept intact?
  • How do business processes in the field of brand integration work?

Preliminary list of panelists:

Yuriy Subbotin, Director of Development, creative studio FANDLs
Anja Herzog, Director, creative agency TNC Group, Leipzig
Natalya Sandler, Director of Development, Bright People festival
Vasily Zorky, Creative Director, Afisha Picnic Festival
Ilya Kusnirovich, Project Manager, «BOSCO FRESH FEST»


Session partner –FACES&LACES Exhibition
Saturday, NOVEMBER 4

STUDIO
12:00-13:30 - Master-class: Search for a business-idea: design thinking tools for creative entrepreneurs
During an hour-and-a-half- long workshop, participants will go through all stages of design thinking* - from empathy to testing: teams will be formed, preliminary studies and interviews will be conducted, prototypes will be made. This exercise will culminate in a crash-test of ideas presented by team leaders to be followed by debriefing and discussion of ways to improve the proposed projects.

*Design thinking is the most popular design method for user-centric products and services in the world. Its main attributes include immersion into user experience, outside approach to problem identification, focus on personal behavioral scenarios and actions.

Moderated by Yevgeniya Cherkashina, educational practice leader and partner at Wonderfull Design Thinking laboratory
14:00-15:30 - Playing music instead of starving - what is taught at the Pop Academy of Baden-Württemberg
Pop Academy of Baden-Württemberg was founded in 2003 at the initiative of the Federal State of Baden-Württemberg in Mannheim and became the first higher education establishment in Germany specializing in popular music and music industries. The Academy offers three Bachelor's Degree and two Master's Degree programs. In addition, the Academy functions as an expert center in the area of music and music industries, implementing projects at a regional, national and international level.

The training program at the Pop Academy is structured in such a way that allows not only to equip student s with knowledge about performing arts, but also practical skills in the field of music production, recording, marketing, concert arrangement and other areas related to music industries.

Our panelists will share their experience and talk about ways to ensure that performing artists stay market-focused and the existing alternative possibilities to start one's own business in this industry.

Panelists:

Udo Dahmen, Art Director and Managing Director, Pop Academy of Baden-Württemberg, Vice-President of the German Music Council
Franziska Plückhan, member of rock-band Mental Bend, graduate of the Pop Academy of Baden-Württemberg
16:00-19:30 - Presentations of creative projects from the Russian-German Exhibition ART-WERK 2017
BLOCK 1: ART AND MUSIC

1. 16:00-16:20 Russian Contemporary Art Week (RCAW) in Berlin. Moscow edition: "In search of harmony"

RCAW is a Berlin-based project promoting contemporary Russian art and helping Russian artists to make a name for themselves in the European space. The project aims at showcasing contemporary Russian art in all the richness of its styles and artistic techniques, revealing philosophies and concepts behind the creative process, expanding opportunities for cooperation and artistic collaboration for the promotion of mutual understanding among nations.

Speaker: Yulia Tet, curator of the Russian Contemporary Art Week

2. 16:20-16:40 "The Future of Art": interdisciplinary practices for adolescents

Creative studio for adolescents "The Future of Art" is a ROSIZO project designed to introduce an interdisciplinary approach to extended education/early vocational training programs. Classes held at the studio are aimed at providing theoretical and practical insights into the interplay between science, arts and technologies in the present-day world on the basis art&science materials. Classes are conducted by artists and a scientific consultant. Course curators are art&science experts Olga Remnyova, Natalia Fuks.

Speaker: Olga Remnyova, co-curator and co-educator at the creative studio (jointly with Natalia Fuks)

3. 16:40-17:00 A classical music concert in the 21st century: how to make it meaningful?

A team of classical musicians and contemporary artists called Škola crew. They perform solo and as a band, tell the audience about obscure facts and accompany their performance with original multimedia and animated scenes.

Speaker: Alexandra Stefanova, creator of Škola crew project, pianist


BLOCK 2: INTERNATIONAL PROJECTS

4. 17:00-17:20 VeloNotte: Startup about startups (Berlin, Moscow... Siberia)

Fostering city literacy is what public initiatives of the international project VeloNotte are aiming at. Over 100,000 people took part in nighttime walks, including in such places as Berlin, Moscow, Krasnoyarsk, where VeloNotte activities were dedicated to innovations of the recent past.

Speakers: Sergey Nikitin, Rector, VeloNotte Academy; Marina Avdonina, scientific advisor, VeloNotte Academy.

5. 17:20-17:40 Dreams of something bigger

A story about how we were looking for money and sponsors to fund our eco-cultural project, but then, by a fluke, started to make money on our own, created a design bureau and now are supporting startups, environmental and cultural foundations.

Speaker: Pavel Chvilyov, Founder, Artel architectural bureau


BLOCK 3: ARCHITECTURE, DESIGN, TECHNOLOGIES

6. 17:40-18:00 What is inventiveness?

Speaker: inventor, entrepreneur, idea execution specialist, expert in the field of personal digital manufacturing technologies. Founder of Izobrulo inventors' bureau, curator of Object Design/Design of the Future academic stream at the Design School, Higher School of Economics

7. 18:00-18:20 Architectural intervention as a business model

No demand for all things new? Let us define the problem ourselves and then set out to resolve it. The results may lead to some unexpected opportunities.

Speaker: Elena Kropaneva, partner with Latoon design bureau

8. 18:20-18:40 Kuflex: contemporary digital art without borders

We will talk briefly about our studio Kuflex. Why we are genuinely inspired by what we are doing. How interactive video technologies are transforming perceptions about contemporary digital art and approaches to the creation of exhibition spaces. From now on, a spectator is an active participant in the creative process; from now on, there are no borders between an art object and an art connoisseur.

Speakers: Ksenia Lyashenko, producer at studio Kuflex, Igor Tatarnikov, artist at studio Kuflex, and Denis Perevalov, programmer at studio Kuflex

9. 18:40-19:00 Involving young creative professionals in city projects

We will briefly talk about the importance of openness, interdisciplinary approach in an architect's work and interaction with professionals from other fields, about the profession in a changing world, and why young professionals should be given a chance to fulfill their creative potential. About the past and present projects of Dmitrovka artistic association.

Speaker: Ivan Matveev, architect, founder of Dmitrovka artistic association

10. 19:00-19:20 The future of fashion – sustainable clothing and cyclical business model

Fashion and textile industry poses some of the gravest threats to humanity and, by the same token, offers an enormous potential for improving the quality of life. The problem results from the immense environmental damage, while the potential is associated with the sustainability solutions which the fashion industry currently has at its disposal and the ability of fashion to become the main channel for raising public awareness about sustainability issues.

Speaker: Olga Johnston-Antonova, Circular Fashion Russia, sustainable and cyclical fashion expert, style consultant, fashion historian, trend analyst. Founder of educational and outreach project Circular Fashion Russia.
12:00 – 19:30 - Russian-German Exhibition of Creative Projects
SPEAKERS
Nils Schmid
The Minister of Economy and Finance of the State of Baden-Württemberg in resignation, the deputy of the Bundestag
Peter Kurz
Mayor of Mannheim
Udo Dahmen
Art-director and managing director of the Pop Academy of Baden-Württemberg, vice-president of the German Musical Council
Matthias Rauch
Director of the Department of Creative Urban Development, Startup Mannheim
Lars Terlinden
Director of the Expert Center for Creative Industries and Economics of Culture at the Department of Economic Development of Düsseldorf
Christian Rost
Head of the Saxon Center for the Economics of Culture and Creative Industries, Leipzig
Jörg Ohnemus
Project Manager, "The State and Prospects for the Development of the Economics of Culture and Creative Industries in Germany", Center for European Economic Studies, Mannheim
Robin Ebinger
Founder and director of marketing of the event agency Cosmopop, founder of the Time Warp festival in Mannheim
Martin Eyerer
DJ, producer, co-founder and managing partner of Riverside Studios and the project Haus of Berlin
Pavel Kamakin
The founder of the largest Russian booking agency UMC, art director of the club "16 tons"
Nairi Simonyan
Chief producer of the communication agency Main In Main and the festival Synthposium
Elena Zelentsova
Vice-President, Director for the Development of the Urban Environment of the Skolkovo Foundation
Wulf Kramer
Architect, co-founder of the bureau Yalla Yalla! - studio for change, Mannheim
Philipp Kohl
Producer, director, musician, screenwriter, film studio GALLION filmproduktion, Mannheim
Vladimir Tilinin and Anna Chernykh
Curators of the training course "Clothing Design" of the British Higher School of Design, the creators of the Chromosome XY design bureau and the project for young designers FRESHBLOOD
Mental Bend
Graduates of the Pop Academy of Baden-Württemberg
Sema Gedik
Дизайнер одежды, основатель бренда Auf Augenhöhe, г. Берлин
Ekaterina Kalachikova
The head of Directorate of educational programs in the sphere of culture and art of the Moscow Department of Culture
Ekaterina Sachkova
Director of the agency "Creative Industries"
Elena Melvil
Director of the cultural center ZIL
Sofya Trotsenko
Head of the Center for Contemporary Art "Winzavod"
Ilya Sobol
Inventor, entrepreneur, founder of the inventive bureau Izobrulo, curator of the specialization "Subject Design / Future Design" of the School of Design of the Higher School of Economics
Evgenia Cherkashina
Leader of educational practice and partner of the Wonderfull laboratory
Olga Johnston Antonova
Expert on eco-sustainable and cyclical fashion, style consultant, fashion historian, trend analyst. The founder of the educational and information project Circular Fashion Russia
Irina Mastusova
Executive Director of the Animation Film Association
Elena Petuhova
Manager of special projects of the Union of Moscow Architects
Maria Ulyanova
The manager of tracks, the head the Development of an Ecosystem direction in an accelerator of GenerationS of JSC RVK
Artem Gerasimenko
Expert of the Center for Strategic Research (CSR)
Yuri Subbotin
Development director of creative studio FANDLs
Pavel Chvilev
The founder of the Architectural Agency "Artel"
Sergey Nikitin
Rector of Velonotte Academy
Maria Uvarova
CEO of DI Telegraph
Sergey Komardenkov
Interaction-designer of Playtronica interactive music platform
Vera Leonova
Deputy dean of the Higher school of urbanistics of A.A. Vysokovsky of HSE

Tatyana Ivshyna
Chief executive of Ulyanovsk-cultural Capital Fund
Andrey Algorithmic
The founder of the club Powerhouse Moscow and the plant vinyl records Semikols Record Pressing.
Evgeny Dridze
Deputy Head of the Department of Foreign Economic and International Relations of Moscow
Alexander Knobel
Director of the Institute of International Economics and Finance All-Russian Academy of Foreign Trade Ministry of Economic Development of Russia
Denis Shchukin
Project Manager Calvert Forum, Calvert 22
Anja Herzog
Director of creative agency TNC Group, Leipzig
Mirko Hempel
Head of the Friedrich Ebert Foundation in the Russian Federation
Jens Hildebrandt
Deputy Head of the Friedrich Ebert Foundation in the Russian Federation
Vasily Perfiliev
The founder of the toy design studio SHUSHA
Alexandra Stefanova
The creator of the project "School / Škola crew", pianist
Olga Remnyova
Co-curator and co-presenter of the creative studio for teenagers "The Future of Art" ROSIZO
Grigory Stepanov
Chairman of the Board, Novgorod Foundation for Small Business Support
Anastasia Butrym
Director of the British Higher School of Design
Alexander Tsygankov
Coordinator of the direction for collecting and processing clothes in the social project Charity Shop
Valeria Nicoletti
PR-manager Berlin Kreativ Kollektiv, the founder of the brand for the design of toys Abracadabra
Natalia Trunova
Head of "Spatial Development", Center for Strategic Research (CSR)
Maria Larina
Co-founder and CEO of Legato Sports Architecture (Sports Architecture)
Vasily Zorky
Creative director Picnic Afisha
Ilya Kusnirovich
Head of the project "BOSCO FRESH FEST"
Elizaveta Levitskaya
Project Manager of Strelka Design Bureau
Kirill Kolchinsky
Brand manager of Reebok Classic
Sergey Ryabkov
Project manager Roketbank
Dmitry Karpov
Partner of training programs Bang Bang Education, Head of the Expert Center of Creative Pedagogy of the Consortium
Vasily Lebedev
The founder and general director of the school of creative thinking "ICRA", the author of the creative methodology CRAFT
Darija Zhenikhova
The general director of the company "Culture of Consumption", the director of the creative industrial cluster "Octave"
EXHIBITION
Within the forum the Russian-German exhibition of the creative ART-WERK 2017 projects will take place
Participants of the exhibition:

1. Bright people
2. Architectural bureau latoon
3. School / Škola crew
4. British Higher School of Design. Darya Kravets, Irina Purtova, Zhanar Bereketova, Inna Vlasikhina, Victoria Strizhak, Marina Anokhina, Maria Simonova
5. Circular Fashion Russia / Atelier ODOR
6. Auf Augenhöhe ("At Equals") - fashion clothing for people with short stature syndrome
7. Kuflex
8. Polylight by Isobryulo
9. Fund for Support of Contemporary Art "WINZAVOD" / project "Open Studios"
10. St Foundation
11. INDIVID.STYLE
12. Quest Planet
13. Goethe Institute in Moscow
14. Department of Economic Development, Düsseldorf, Germany
15. Educational programs of the creative association "Dmitrovka"
16. Russian Contemporary Art Week. Berlin (RCAW): Gleb Solntsev, Anna Diricheva, Maxim Emelyanov, Yulia Tet.
PRESS INFORMATION
For media representatives, a visit to all official business events is free on prior accreditation.

You can be accredited to the event by sending a letter with the data of your creative group and indicating the period of work on the forum at the address - press@art-werk.ru
LOCATION
ORGANIZERS
OUR CONTACTS
Partnership, participation in the program of the forum
Polina Kusawljowa
polina.kusawljowa@fesmos.ru
Participation in the exhibition
Press Office
General issues